Creative consultant, creative direction, concept, copy and script writing.
We are PowerSchool. Won’t you join us?
PowerSchool is a K through 12 student information system
that serves over 15 million students, 800 thousand teachers and 27 million parents.

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Parch'd videoParch'd web site

Creative consultant and creative direction, brand strategy, product naming,
art direction, graphic design, copywriting, logo design, pitch deck design.
Parch’d is a night-out smartphone app in development.
Your people. Your tastes. Your life.

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On the Quad book cover

Brand strategy,  product naming, art direction, cover design, copywriting,
onthequadcollege.comFacebook page and Amazon store design and copy.
On the Quad is an e-book that provides step-by-step advice on how to choose
and be a success at the perfect college for you.

On the Quad Facebook.

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Gabrielle Paints business card prototype

Brand Strategy, concept, art direction, graphic design, copywriting.
Gabrielle Paints—Purveyors of the Patinated Surface.
Gabrielle Paints transforms mere walls into emotional stories with traditional artistic surface treatments that enrich their rooms’ depth and patina. (962.337.8275)

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2020 Eyes slide from web site

 Brand strategy, art direction, graphic design, web design, photography and copy.
2020 Eyes Opticians. How You See Your World
Web site and the Amazon store for 2020 Euro Lens Bath.

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Youth Empowerment Studios web site

Our team created new copy strategy, brand materials and a web site to help this social enterprise expand into new markets. It’s a non profit that trains talented youth from urban neighborhoods to create professional-quality videos and to deliver training in both digital and social media. They’ve completed nearly two hundred projects in the last two years and have thousands of hours of experience. There have been as many as 12 languages represented among the multi-cultured Youth Media Consultants and interns.
It’s a privilege to work with these bright, young adults and their impressive mentors.
Youth Empowerment Studios

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Age of Champions poster

Brand Strategy, consulting art director, copywriting.
Age of Champions. Winning Never Gets Old.
2011 Silver Docs Finalist.

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When We Say Double Web Banner, Amtrak California

Concept, Art Direction, Copy.
Web banner for Amtrak California, Double Your Points.

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Smogtastic Web Banner, Amtrak California

Concept, Art Direction, Copy.
Web banner for Amtrak California, Smogtastic.

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Benzin Garage logo

 Inspired by vintage automotive logotypes on brass.
For Benzin Garage, an instagram magazine of photography for automotive enthusiasts.

Vintage logo on brass.

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Logos for the Documentary Foundation's Doc School for high school students. Brand identity and tag line for the Documentary Foundation’s Doc School.
This nonprofit program teaches high school
students the skills of documentary film making.

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Irish Setter Ad, RedWing Shoes

Page ad for Irish Setter Boots by the Red Wing Shoe Company.

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Black & white outdoor boards for the Red Wing Shoe Company.

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Spread ad, National Geographic Kids magazine for Build-A-Bear Workshop.

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Page ad for Case IH.

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Magazine spread, campaign for Purina ProPlan.

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ProPLan Spread ad with Kitten

Magazine spread, campaign for Purina ProPlan.

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Spec poster for Simpson Paper.

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Catalog layout for Marshall Field’s.

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Catalog layout for Marshall Field’s.

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