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Monthly Archives: August 2011
Building Brands and Brand Nations. Demystifying SEO, Part 1.
At first glance, the mysteries of Search Engine Optimization (SEO) seem insurmountable—so much so that it’s proven a gold mine for those who choose to call themselves social media consultants. But there’s an easy way to think about SEO. Search … Continue reading
Places that inspire. Trapper’s Lodge and it’s stony inhabitants.
Beginning in 1951, John Ehn created haunting pioneer portraits for his Old Trapper’s Lodge that once stood near the old Burbank airport. John Ehn’s cement and paint pioneers are politically incorrect, sometimes violent, always full of wit and more than a little … Continue reading
Posted in creative thinking, photo blog, places that inspire
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Building Brands and Brand Nations. What’s your first sentence?
Has there ever been a book you couldn’t put down? It’s a great transformative moment when a story captures our imagination so much so that we willingly allow ourselves to be taken on a grand, new adventure. We become invested. … Continue reading
Building Brand Nations with Social Media. Principle #2.
“When I saw this, I thought of you.” I try to use this phrase as a guide when I’m creating social media posts. If I can honestly preface my post with this phrase, I feel I just might have created … Continue reading